The zeros are where the function crosses the x-axis. In this case, it is 5/2 and -3, which eliminates options C and D. Next, the y-intercept is the point as to where the function crosses the y-axis. Here, it is (0,15), but does not help us to narrow down our options. Finally, the maximum is the highest y-value that the function touches. If you observe the graph at its highest point, it can be inferred that it's y-value is slightly above 15, and so it is at 15.1 (x-value has no importance in this context).