Integrated marketing communications (IMC): "Refers to the coordination of all promotional activities to produce a unified, customer-focused promotional message."
<h3>What is Integrated marketing communications
(IMC)?</h3>
IMC is described as "a planning process meant to ensure that all brand contacts for a product, service, or organisation received by a consumer or prospect are relevant to that person and consistent across time" by the American Marketing Association.
The importance of IMC are-
- To effectively deliver a single message to both potential and current end users, integrated marketing communication helps integrate all key marketing components.
- At a low cost, integrated marketing communication can significantly increase consumer brand recognition.
- Any marketing initiative that employs many channels is considered integrated marketing. For instance, you might see a commercial for a popular new doughnut flavour, then drive by the donut store and see posters of the donut.
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Answers A and E seem correct. B makes no sense. C makes no sense. and my renters insurance was very cheap vs property insurance.
Answer:
Overall sacrifice
Explanation:
Price is associated with the amount of money that a consumer have to pay to purchase a articular product. Overall sacrifice is that amount of money which is sacrificed by the consumer to acquire a particular product or service. Price of the product is set by the seller in the market and it is totally depends upon the willingness of the consumer to buy the product at the prevailing prices or not.
Answer:
managing stakeholder relationship
Explanation:
Based on the information provided within the question it can be said that in this scenario these are two example of managing stakeholder relationship. This refers to a company performing certain actions and decisions in order to meet the expectations and agreed upon objectives of the company's stakeholders. Which is what Vroom-Va-Voom is doing by gathering information on how to better their company to generate more revenue. Thus making stakeholders happy.
The term that is referred by the description above is RESERVES. The reserve is the amount that is being kept for future periods. This amount is separated to the current period's income, but is part of the next period if this is applicable. The answer is D.
