<span>Past studies have found that new products fail in the market around 35-40 percent of the time. Here are some remarkable examples:
</span><span>Iridium Satellite Telephone - -$7 bil
Mobile ESPN - $150 mil
Apple Newton PDA - -$400 mil
RJR Premiere Cigarette - -$325 mil and an additional loss of $125 mil
RCA Videodisk Player - -$450 mil</span>
Total profit= 1200 plus 2300 plus 1800
average profit = total profit divided by 3
average accounting return= average profit divided by initial investment= 5.52 percent
thats one way
other way is to take average investment = (intial investment plus scrap value) divided by 2
Answer:
$49
Explanation:
Desired Profit = 0.3 x $70 =&21
Target cost = $70 - $21 = $49
