if a firm want to adjust the cost of a service by 2% to stay competitive, such firm will be focusing on the <u>Price in marketing mix</u>.
<h3>What is a
marketing mix?</h3>
In marketing, these mix refers to those elements of a business's marketing that are designed to meet the needs of its customers.
The four elements of marketing mix are often called 4 'Ps' and includes:
- price
- product
- promotion
- place.
In conclusion, the firm will be focusing on the Price in marketing mix if a firm want to adjust the cost of a service by 2% to stay competitive,
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The type of information the marketing manager needs to monitor to judge the plan's successful implementation and strategic effectiveness are profits, customer relations, sales information, and competitor reactions.
A marketing strategy is one whose objective is to position the company in relation to competitors, through the creation of value that will help attract and retain consumers.
There are several tools that can help shape an organization's marketing strategy, such as:
- The 5 P's of marketing.
- SWOT Analysis.
- CRM.
Therefore, the manager must monitor profits, company-customer relationships, sales, and competitor reaction to judge the success of a marketing plan, which should generate value and market leadership for an organization.
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Answer:
TRUE
Explanation:
The gross profit is the difference betwenethe sales revenue and the cost of good sold/manufactured
for retail companys they determinate the cost using a given inventory method like FIFO LIFO or weighted average.
Manufacturing companies will subtract from the sales revenue the cost of good manufactured which can be determinated in various ways like process, order, absorption or ABC
Answer:
Answer is $10,500.
Refer below.
Explanation:
Camille's Café is considering a project that will not produce any sales but will decrease cash expenses by $12,000. If the project is implemented, taxes will increase from $23,000 to $24,500 and depreciation will increase from $4,000 to $5,500. The amount of the operating cash flow using the top-down approach is:
$10,500
Answer:
Project S = $672.48
Project L = $11,500
Explanation:
Net Present Value (NPV) Is Calculated by Taking the Present day (Discounted) Value of all future Net Cash flows based on the Business Cost of Capital and Subtracting the Initial Cost of the Investment.
Using a Financial Calculator NPV calculations will be as follows:
Project S
CF0 = ( $11,000)
CF1 = $3,400
CF2 = $3,400
CF3 = $3,400
CF4 = $3,400
CF5 = $3,400
i = 14 %
NPV = $672.48
Project L
CF0 = ( $23,000)
CF1 = $6,900
CF2 = $6,900
CF3 = $6,900
CF4 = $6,900
CF5 = $6,900
i = 14 %
NPV = $11,500.