Answer:
Micro environment
Explanation:
The institution's micro-environment comprises of those components that are manageable. Generally the micro-environment doesn't really impact all businesses in a sector in same manner, as the scale, efficiency, competence and approaches are different.
For instance, the suppliers of raw materials are giving big corporations more compromises. We might not offer small businesses the same concessions though. Thus, from the above we can conclude that the correct answer is micro-environment.
Answer:
Personal ethics
Explanation:
Personal ethics is a basically the philosophy behind each action of an individual. The degree of right and wrong each person denotes their actions with.
In the above question, Joe uses personal ethic in the form of business ethic. According to him, these are right actions that would be bring him career prosperity and a loyal customer base which would indirectly effect effect his reputation along with the companys' reputation.