Answer:
People
Explanation:
People is the component of the marketing mix that deals with what the customer wants and how to effectively tailor products to meet those needs
It gives rise to segmentation of customers based on their preferences. Customers within a given segment are effectively catered for by because the company has an understanding of how to satisfy them.
In this scenario we want to find the major benefits people look for in the packaged goods market, the kinds of people who look for each benefit, and the major brands that deliver each benefit.
Answer:
The correct answer would be option E, Homogeneous products leave consumers with no choice, which means this statement is False.
Explanation:
Homogeneous products leave consumers with no choice is the False statement, because homogeneous products are the products which cannot be differentiated or distinguished from each other. They have almost exact physical characteristics and properties. People cannot differentiate the products of different suppliers.
So homogeneous products have a lot of substitutes, people have a vast choice range for such products. For example if you go for grocery, you can find different apples coming through different suppliers from different countries, and you are clearly not able to differentiate between them, yet you have a vast range of choice to select from the apples you like.
Answer:Revolving Credit. Charge Cards. Installment Credit. Non-Installment or Service Credit
Answer:
Dollar voting is an analogy that refers to the theoretical impact of consumer choice on producers' actions by means of the flow of consumer payments to producers for their goods and services.
