Ethical practices means not harming the business or tarnishing the name of the business. Panera bread could speak with their competitors regarding their products or they could decrease the price of their products
Answer:
d. percentage change in the quantity demanded of one good divided by the percentage change in the price of another good.
Explanation:
Price-demand elasticity measures the demand sensitivity of a good when a change in the price of another good occurs. For example, what happens to the demand for bread when the price of butter varies? This depends on the cross elasticity of demand since these goods tend to be complementary.
The price elasticity of cross demand between two goods is easily calculated by a formula where the numerator is the change in the quantity of a good and the denominator is the percentage change in the price of the complementary good.
If the calculation of elasticity is greater than 1, it means that the amount demanded for bread is sensitive (elastic) to the price of butter and tends to vary sharply. If the result is between 0 and 1, the demand is inelastic, that is, the amount of bread demanded will not change considerably when the price of butter varies. If the calculation is equal to 1, then the demand for bread varies perfectly with the price of butter.
Answer: (E) Pull strategy
Explanation:
The pull strategy is one of the type of the marketing technique or the strategy in which the customers are pulled towards the product by using this strategy.
We use various types of mass media and the advertising for promoting the products and the services. It is also known as one of the type of channel strategy.
The main goal of the pull strategy is that by using various promotional tool we attract the consumers or user to the product and the services which is provided by an organization.
Therefore, Option (E) is correct.
Answer:
This is an example of multiple pricing.
Explanation:
Sometimes if you add all the extra charges, like shipping and handling, you might realize that the product being offered by the infomercial is actually more expensive than similar products that you can buy on retail stores or websites.
Infomercials do this on purpose, they use low selling prices as bait, but then they charge very high fees for processing your order and shipping it.