Answer:
Note: See table attached to question below to fully understand
Marketing mix Business traveller Luxury traveller
element segment segment
<em>Product strategy</em> Luxury car SUV or Minivan
<em>Price strategy</em> Premium Saver
<em>Promotion strategy</em> Gold club Free car seat
<em>Place strategy</em> Airport hubs Park access
Answer: The newly created firms is able to take advantage of economies of scale.
Explanation:
A merger is an agreement whereby two companies come together and pool their resources together in order to form one company and achieve same organizational goals.
One main reason why companies merge together is in order to achieve economies of scale. This is the reduction in cost as a result of the expansion and increase in production level.
For my retirement and my family future
Answer: The matching principle
Explanation: Matching principle is a combination of accrual accounting and revenue recognition. It states that the expenses of a company must be recorded at the same accounting period in which they were incurred to earn such revenues.
In the given case, Apple is reporting the warranty expenses at the same time period in which the revenue from such expenses is recognized.
Hence we can conclude that the given case illustrates the matching principle.