The word dire means that something is very serious or urgent.
Answer:
A. Emerson repeats the word consistency to emphasize his disapproval of compliant thinking.
Explanation:
In the book, 'Self Reliance', by Ralph Waldo Emerson, the author talked about people who wanted to be consistent in their actions. This consistency stems from the fact that they wanted to always please people who know them by certain actions or ways of life in the past. Since they do not want to be seen in a different light, they fall back to a consistent lifestyle in order to be consistent from others perspective.
Emerson condemned such compliant thinking because he was an advocate of people not being limited in their thinking. People, he believed should be able to explore and reason extensively. They should also learn from their mistakes at their own pace, not conforming to the ideas or dictates of others.
Often times advertisers use things that children can relate to to get their attention and make them want things. Like often times food companies partner with production companies so they can put cartoon characters on their products. Or they make it seem like you are "cool" if you buy or have what they are advertising or you aren't "cool" if you don't.
Hope this helps a little.
