The Tullen Group is an example of a marketing intermediary as it is hired to design an advertising campaign that includes creating a web presence.
<h3>What is a
marketing intermediary?</h3>
This refers to those independent firms that assist firms in the flow of goods and services from producers to end-users.
A typical example of a marketing intermediary includes:
- the agents
- the wholesalers
- the retailers.
Also, these intermediary also functions as a link between manufacturers and customers in the distribution of products.
Hence, the Tullen Group is an example of a marketing intermediary as it is hired to design an advertising campaign that includes creating a web presence.
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Answer:
Primary reasons a company would decide to expand internationally are as follows:
- Expanding markets and increasing sales are one of the primary reasons.
- Companies get globalized in order to become a market leader.
- The company may choose to enter into international market in order to diversify a company's product line.
- Markets and investments would be protected by companies once they enter into international market and get engaged in an international business.
- Controlling the expenses is again one of the most important reasons. Company would buy the resources to gain cost advantage.
- For example, the company which is located in Canada gets most of their resources from China; the company would look forward to get situated near China.
- Another reason would be, to get protected from their competitors or to gain advantage over them; the company would decide to expand internationally.
The three motivational factors that induce a company to go global are as follows:
- Economies of Scale — The advantage that a company gain through mass production to achieve the lowest possible production cost per unit.
- Economies of scope — The advantage that a firm gains by producing different varieties of products and services and at different regions.
- Low-Cost Production Factors — It is an opportunity to purchase the resources at the lower possible cost.
Jaguar Land Rover decided to manufacture cars outside the UK for the first time. In recent years, it has rapidly expanded in its home UK and the company is planning to go to Brazil and implement the strategies that they had implemented in India.
Jaguar Land Rover moves to other countries to gain the opportunity of producing at a lower price and to gain economies of scale.
Answer: Change in lifestyle
Explanation:
The lifestyle of current day mom's is very different from what was obtainable in the past, therefore manufacturers need to adjust their products to suit the new lifestyle of current day mom's. Lifestyle here means the behavior, likes and dislikes of current day mom's.
My best estimate is 23% or lower.
Answer:
there is no need for diverse input