Describe either a desire-based or fear-based advertisement that you have seen. Explain what desire or fear you think the ad is u

Question

attashe74 [19]

3 years ago

13

Describe either a desire-based or fear-based advertisement that you have seen. Explain what desire or fear you think the ad is u

sing.

Business

1 answer:

joja [24] · Answer 1 · 2021-12-05T03:38:20+03:00

Desire-based advertising is used to drive people to purchase items based on a desire for it. An example for desire-based advertising is to draw people in to a store based on a sale of an item that they desire. A fear-based advertisment can be for insurance. They advertise against the "what ifs" and "what could happen" if you do not hold car insurance and end up needing it.