The answer is:
(1) setting the research objectives
(2) identifying possible marketing actions
What is marketing research?
- Market research is the method of deciding the reasonability of a modern benefit or item through research conducted straightforwardly with potential clients.
- Market research permits a company to find the target advertise and get conclusions and other criticism from consumers about their intrigued within the item or service.
- This sort of research can be conducted in-house, by the company itself, or by a third-party company that specializes in advertise inquire about.
- It can be done through overviews, item testing, and center bunches.
- Test subjects are as a rule compensated with item tests or paid a small stipend for their time.
- Market inquire about could be a basic component within the inquire about and improvement (R&D) of a modern item or service.
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Answer:
B. business format franchise
Explanation:
Under the business format model, the franchisee adopts the entire business operating systems of the franchisor. It means that the franchisee uses the franchisor's trademark, plans, and procedures. Goods and services offered by the franchisee will be identical and will bear the same prices as those of the franchisor.
Joseph plans to operate a business format model of a franchise. The franchisee will have to meet Joseph's standards of operations. For that to happen, Joseph must provide the following.
- Initial training
- Standardize build-out plans
- Operations manuals
- Continuous support
- Point-of-sale system education
- Key functionalities
Joseph has a responsibility to ensure the franchisee adhere to the standards agreement. It means he will have a supervisory role in management for the franchisee.
In return, Joseph will be earning commissions from each franchisee based on the income of each of them.
Answer:
affect nominal but not real variables. This view that money is ultimately neutral is consistent with classical theory.
Explanation:
This idea is held by classical economists (not by most economists) since they believe in the quantitative theory of money:
MV = PQ
- M = quantity of money
- V = velocity of money
- P = price level
- Q = quantity of goods
Classical theory was abandoned 90 years ago (according to classical theory, recessions were not possible and couldn't exist, but then the Great Depression came and the impossible became true). Neo-classical or monetarists appeared in the 1960s, and lately, neo-neo-classical appeared with George W. Bush. The problem with the quantitative theory is that it needs the following things to be true in order to hold, and empirical evidence over the last 90 years showed that none of them are true:
- the velocity of money has to be constant (AND IT IS NOT CONSTANT)
- real output is independent on money supply (NOT TRUE)
- causation goes from money to prices (MODERN ECONOMISTS BELIEVE IT IS THE OTHER WAY)
January and February are the 2 worst months to make a large profit by selling french fries. The most sold are during September and November. These months are much warmer than January and February.
Answer:
Financing decision
Explanation:
Financing decision is concerned with borrowing and allocating funds for investments.
As such, the decision to borrowed 745,000 dollars and use the fund to build a new restaurant for 745,000 dollars is a financing decision.
Capital Budgeting decision-making process involves plans around any long term capital expenditures whose returns (cash inflows and outflow) are expected to be earned in more than a year.